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Alix Earle responds to Alex Cooper: What to know about their rumored feud

10:37
AI influencers compete for likes and lucrative brand deals on social media
Gotham/GC Images via Getty Images
ByMason Leib
April 14, 2026, 8:55 PM

Social media personality Alix Earle is responding to "Call Her Daddy" host Alex Cooper amid an ongoing rumored feud between the two.

On Monday Earle briefly commented on a video posted by Cooper on TikTok earlier in the day, in which the podcast host called out Earle for what she described as "passive aggressive" behavior, asking Earle to be upfront about any issues between them.

PHOTO: Alex Cooper and Alix Earle attend an 'Unwell' fan screening, September 13, 2023 in New York City.
Alex Cooper (L) and Alix Earle attend an 'Unwell' fan screening, September 13, 2023 in New York City.
Gotham/GC Images via Getty Images

In Cooper's video, the media personality said she doesn't usually address rumors publicly but said she was compelled by what she described as Earle's indirect behavior toward her on social media.

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"I am obviously seeing the videos, I'm getting tagged, I see the DMs, I see the comments, so at this point it just feels long overdue," Cooper said at the top of her video, before calling out Earle specifically, saying, "I gotta call you out here, you're gonna need to get specific and just say what you gotta say about me."

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Cooper continued, "There's no NDA, no one is stopping you, stop hiding behind other people, and just say it yourself. What's the beef?

Earle responded in the comments section of the video, writing, "Okay on it!!"

While it remains unclear what exactly inspired Cooper's post on Monday, Earle recently reposted a video on TikTok that was critical of Cooper, accusing her of "profiting off of women's heartaches and failures."

Cooper and Earle are former colleagues, dating back to when Cooper signed Earle to her Unwell Network after it launched in 2023.

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Earle, who has more than 8 million followers on TikTok, hosted her "Hot Mess" podcast on the Unwell Network until February 20252, when Variety reported the network dropped the show.

"That was, behind the scenes, a little bit of a hot mess," Earle told the Wall Street Journal last year about leaving the network and retaining control of the podcast, something Cooper reiterated in a TikTok post in March 2025.

Cooper continues to post video blogs on her social media channels.

ABC News has reached out to representatives for Earle and Cooper for comment.

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